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LEGENDARY QUALITY. Backed By 2 Year Warranty
Industry Leading PERSONAL SERVICE SINCE 1994


Market Leader For Light Weight & Durable Stand Up Paddle Boards
Premium Quality Backed by Two Year Warranty & Industry Leading Personal 

Rigid boards are in our DNA since 1994!
We do not offer Inflatable & Soft Top boards, due to inferior quality, performance and durability
In a sea of generic inflatable SUP, we stand out as dedicated rigid paddle board specialists.
Experience our singular focus on hand crafted, premium quality paddle boards and long term customer satisfaction.

Celebrating 29 Years as Rigid/Solid/Non-Inflatable Board Industry Leaders.
28 Years as Direct To Consumer & E-Commerce Innovators, To Maximize Customer Value and Service

We have equipped 100,000's of Paddlers & Surfers With Hard Shell and Epoxy Boards Since 1994.


Paddling Cruiser SUP Fusion and Bliss Feather-Lite Wood / Carbon on beautiful lake


Premium Quality. Performance. Value. 
Unmatched Old School Personal Service.

We’re Here to Help.
Before & After Your Purchase.
Chat With A Real, Experienced Person - We Don't Use Bots!
View Thousands Of  5 Star Reviews By Verified Buyers

As a paddle board industry leader since 2004 (and boards sports for 28 years), our mission is to earn the trust of valued Cruiser SUP® brand customers, with an unmatched stand up paddle board ownership  and paddling experience. 

We constantly strive to under promise and over deliver on Quality, Performance, Value and Service. Our goal is ensuring that you get the most out of your valuable recreation time on the water and SUP lifestyle.

The team at Cruiser SUP® combine our passion for paddle board product development and quality, with secure online shopping, easy live chat or e-mail access, and 28 years of industry leading customer service. We guarantee you receive the right board for your needs, best value and unmatched personal service.

Our well established business has put hundreds of thousand happy customers on the water since 1994. Since 2010, our team of professionals are proud to offer the Cruiser SUP® brand eco-friendly quality, performance and value that best suits our customers needs.


We are available exclusively by chat and email, so we are able to provide you with the fastest and best service experience.

If you require assistance, please do not hesitate to Live Chat
Monday to Friday 9;30am to 4;00pm, (eastern time zone)

During opening hours, you can click on the blue speech balloon in the right lower corner to start chatting with our Customer Experience Manager.

E-mail is also great, during mornings, evenings, weekends or when we are extremely busy (during peak summer and holiday periods):

Key Email Contact (shipping questions)

If you have G-Mail and don't see a reply in timely fashion, please check your spam, junk or promotions folders for our reply. G-mail filters us recently, while we have been replying to many email

COVID 19 Service Update From Our President and Founder 
Our company and partners are not able to consistently deliver service to our legendary levels during COVID-19, the same as most successful e-commerce companies experience recently. We are doing the best we can, however, we are impacted by staffing related issues and peak season sales volumes. Social distancing and reduced staffing has impacted service related to product availability, Live Chat and email customer service (phone service is suspended while we work from our homes), warehouse shipping times and freight company delivery service. We ask our valued customers to be patient and understanding during these challenging and exceptional times.

Customer Service Exceptions During COVID-19
We are very short staffed and working from our homes during COVID-19. Phone service is suspended and Live Chat is available Monday to Friday, 9;30am to 4pm eastern. We ask your patience with Live Chat and email replies, as we do not use bots and you are being assisted by vastly experienced principals of the company. We will reply to emails and process orders as quickly as possible, however, not to our usual standards. We are not available by telephone at this time. Weekday orders will be processed and you will be emailed within 24 hours. Weekend orders are processed on Mondays.

Product Availability Update:
Stock is extremely limited at this time due to reduced factory output, peak season demand and industry wide shortage of quality paddle boards - especially our Cruiser SUP® premium quality rigid stand up paddle boards. We are not responsible for web site inaccuracies regarding product availability. Product availability dates are are based on estimated ETA into our warehouse by our freight forwarders, however, potential delays by freight forwarders are beyond our control during COVID-19. Additionally, product availability may change after you place your order, due to processing times. Our premium quality paddle boards are a lifetime investment for many customers - well worth the short wait!

Shipping Exceptions During COVID-19:
Most in-stock orders leave our warehouse within 1 to 3 business days.

Shipping and delivery transit time frames will differ depending on shipping method and destination. Our staff are happy to advise of transit time and shipping options.

Please contact us via Live Chat (Monday to Friday 9;30am to 4pm eastern) or email for transit time estimate to your zip code.
We will provide an estimate of shipping time from our warehouse to your zip. This is an estimate based on freight company guidelines and not guaranteed, especially due to transport freight carrier logistical/staffing challenges and peak summer volumes related to Covid-19.